About Us
We are a fundraising consultancy firm that helps boards and executives of charitable organizations achieve ambitious, transformational projects that have a significant impact on the community.
Many fundraising consultants and staff mistakenly believe that sales models are the basis of their work. However, it will not produce results. Fundraising is the process of gaining philanthropy that makes sense to potential donors. Our team has helped many charities receive large donations and transform fundraising from a difficult sales process to one that is easy to follow.
Hussey Philanthropic Consulting Team
Get to Know Us
Daniel Hussey
Managing Partner
Wayne Hussey
Founder & Senior Consultant
Ewa Celinski
Donor Database Specialist
Claire Freyvogel
Client Support & Administrator
Top 5 Qualities of an Effective Fundraiser
So, you've decided to start your own fundraising campaign for your favorite charity or organization. The only thing left to do is to choose the right fundraiser for you, your group, or your organization and begin planning the whole campaign. One of the first things you must decide on is whether you want to have a fundraiser that is strictly web based or if you'd like to use traditional fundraising methods as well. There are pros and cons to both choices, so let's look at the top 5 qualities of a successful fundraiser that is web based. It is important to realize that not all fundraisers that using online strategies succeed, but the ones that do can make a big difference in your organization or charity's future success.
Those who have been successful in using online strategies are very organized and detail oriented. When you are working with a local group, it is often easier to meet the funds you need to raise for your cause using web based fundraisers. The Internet makes it easy to reach large groups of people at one time and you can plan each step of the process so that it fits smoothly into your schedule. Plus, using a local network will give you access to fund raisers in the community that may not be advertised online.
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Another quality you'll find among the most successful fundraisers that using the Internet is that they have very good online marketing systems in place. The reason this is so important is because Internet marketing systems can help you to attract new donors and increase the amount of people who are aware of your fundraiser. The better the marketing system, the more likely those people who see your online fundraiser will make a trip to your location to help out. If you're relying solely on word of mouth alone, you're not going to get very far.
You should also consider the demographics of those who will be contributing to your cause. There are some people who will be more likely to support your fundraiser than others. Age is one of the biggest factors, as is the location. Your potential supporters will live in your town or city, but many of them may live a little further away. You want to maximize your potential reach by reaching all of the people in your community who could potentially support your cause. The more people you reach, the more money you will raise.
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The fifth and final top 5 qualities of a successful fundraiser involves how you deal with the money you raise. If you do not have a strategic way to collect the money you raise, you are going to find your fundraiser will go stagnant or it will not get collected all together. Some people have a habit of keeping their donors' information on a computer somewhere, maybe on their lap board at home. Other people prefer to have the fundraiser run through an auction site or directly to their bank account. In any case, the way you collect the money from your contributors is critical to your success.
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By following these top 5 qualities of an effective fundraiser, you can easily become a leader among your fellow fundraisers. You will be able to realize your goal and meet all of your goals. As your team and members build more relationships with each other, your group will begin to experience growth and your sales will steadily increase. In order for your group to become successful, you must be organized, passionate, skilled, and most of all, you must provide the most effective fundraiser that you possibly can.
Get in Touch
Hussey Philanthropic Consulting
137 Glasgow Street Unit 210 - 12313
Kitchener, ON N2G 4X8
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(226) 747-7878
info@husseyphilanthropic.com
https://www.husseyphilanthropic.com/
https://hussey-philanthropic-consulting.business.site/